About Us
Est. 2008 ¡ Georgetown, Penang, Malaysia
We believe beautiful eyes
should be comfortable, natural,
and affordable for everyone.
For over 17 years, we've been helping wearers across Malaysia and Singapore find their perfect colour contact lens â one that feels as good as it looks.
⨠Our Story
It started in 2008 with a simple belief: that everyone deserves access to quality contact lenses without breaking the bank. Based in Georgetown, Penang, we began as a small operation with big ideas â and over 17 years, that belief has never changed.
We launched Gorgeous.i in 2011 as our first brand, making bold, dramatic colour lenses accessible and fun. Then in 2017, we introduced Primocon â our answer to wearers who wanted something more: more comfort, more natural, more Korean. And in 2025, Jeucons joined our family â MDA certified, power up to 1000°, and packed with trendy designs for every style.
Today, we serve thousands of happy wearers in Malaysia and Singapore, and we're still as excited about beautiful eyes as we were on day one.
đī¸ Our Brands
Natural-looking Korean colour lenses â comfortable, subtle, and designed for dark Asian eyes.
Trendy Korean designs in 3-monthly and yearly options â for every style and occasion.
Dramatic colour lenses with a big eye enlargement effect â bold, vivid, and made to be noticed.
đ Why Customers Choose Us
đŦ What Our Customers Say
Real feedback from real wearers â especially those with sensitive eyes.
"čŋæ¯æįŦŦäēæŦĄč´äš°čŋä¸Ēåįīŧčŋä¸Ēlensįģįæč§åžčæãå ä¸ēæįįŧįæ¯åąäēææįåĻå¸Ļäš įæļé´å°ąäŧåžįæåžåš˛įĨįãčŋä¸Ēåįå°ąä¸äŧæčŋæ ˇįéŽéĸã"
"This is my second purchase from this brand. These lenses feel incredibly comfortable. My eyes are sensitive â normally they get itchy and dry after wearing lenses for too long. With this brand, that problem just doesn't happen."
"æäš°å ļäģįæ´äēæ˛Ąčŋäščæåĸīŧæ´įįŧįåĨŊį´¯īŧčŋäŧčįãäŊ įæ´įčæã"
"I tried other brands and they weren't as comfortable â my eyes felt tired and blurry. Yours is so comfortable to wear."
đ Our Journey
Started with a mission to make quality contact lenses accessible across Malaysia.
Our first brand â bold, dramatic colour lenses with a big eye enlargement effect.
Our Korean aesthetic natural lens brand â RM35/pair, power up to 1000°, sensitive-eye friendly.
MDA certified, power 0°â1000°, trendy designs and colours â the newest addition to our family.
Thousands of happy wearers, three trusted brands, and still growing â with the same passion for beautiful, comfortable eyes.
Ready to find your perfect pair? đī¸
Browse Primocon, Jeucons, and Gorgeous.i â Malaysia and Singapore's most trusted colour contact lens brands since 2008.
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